A dance challenge is a social media format in which users perform and post their versions of the same choreography, competing for attention within a shared routine. Dance challenges powered TikTok’s early culture and made Charli D’Amelio famous as a teenager. In this story, the format offers a closing contrast: the rumor cycle asked her to perform a script of family conflict, and her on-the-record denial declined the part.
(Priyanka Pruthi / Wikimedia Commons (CC BY 3.0))
Mentioned in: Six Years of Silence, One Clear Answer: What the D’Amelio Rumor Cycle Says About Fame and Family Money